"If you build it they will come!" may have been true for the movies, but in real life web site marketing and promotion nothing could be further from the truth. You can have the greatest looking website on the internet, but if no one knows you exist what does it profit you? Do you know where your prospects are? They're seaching online. and if they don't find you they will find your competition.

• Over 85% of all consumers are using the search engines to find information on good and services.
• Aproximately 87% of web site traffic comes from organic search engine results.

Can you afford NOT to optimize your site?

SEO-SEM Seminars targets the information and knowledge you need to market your website effectively and get it optimized for the search engines to generate the organic and PPC traffic you need to make your site a success.

At the seminar, you'll learn how to:

• Determine which SEO techniques are effective and which are not
• Learn the proper way to do keyword research and target the most effective ones
• Learn what not to do and the things that could hurt your search engine rankings
• How to make your website architecture search engine friendly
• Get the inside scoop on the SEO tools to market your website effectively
• Measure and understand your website analytics
• Learn to stay current with the constantly changing search engine ruules & algorithms
• Take advantage of the vertical markets in your local search engine results
• Implement an ongoing Marketing, PR and Content strategy around SEO
• And much, much more...

Who should attend?

The SEO-SEM Seminars are designed for anyone who wants to use search engine optimization to accomplish their marketing goals and business objectives. Anyone like:

• Online Marketers
• Marketing Executives
• Web Developers
• Product & Brand Managers
• IT Programmers
• Small Business Owners
• Copywriters & Cointent Editors
• Business & Marketing Consultants
• PR Professionals

You do not need a programmers technical backgroud to benefit from this SEO Seminar. Having a basic understanding of web design and HTML will assist you in gaining the most from the class, but is not neccessary.